by Holly Shoemaker
Yesterday Google announced a milestone – Google Play celebrated the 25 billion app download mark. Through Sunday, Google is selling some of its apps and games for $.25, with new apps being added daily.
For those looking for additional deals, the Google Play Store also offers the following deals through Sunday:
- Must-own movies starting at $4.99
- Twenty five albums that “changed the word” starting at $3.99
- Twenty five banned books for $.99 a piece
- Magazines for $1.99 per issue
Apple hit the 25 billion download mark in March. While Apple's iOS App Store still houses a slightly larger amount of apps, at 700,000, Google is quickly catching up. The Google Play Store has 675,000 available apps.
Shifting Trend?
Google’s announcement and sale to celebrate its milestone may have come as a surprise to some. An earlier study showed that interest in developing apps for Android devices decreased. While it looks like the trend is changing, app developers are still finding it more challenging to break even. With Google’s less stringent standards when it comes to publishing apps, that may provide a better route for developers.
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