Saturday, September 8, 2012

Does Apple’s Latest Lawsuit Addendum Show iPhone Insecurity?

by Holly Shoemaker

It seems that the ongoing lawsuits in the smartphone and tablet markets will not come to an end anytime soon. Apple’s latest action against Samsung makes me think the upcoming iPhone may not be enough to stop the popularity of the Galaxy S III.

At the end of August, Apple asked the Court for a new jury trial. Apple filed an additional 21 lawsuit infringement claims, stating that Samsung repeatedly copied Apple’s designs and innovation techniques. This is not an addendum to the earlier court ruling against Samsung, which excluded the Galaxy S III, as that trial and verdict only applied to older products. The amended complaint stems from a different lawsuit filed in February. To date, Samsung's flagship device has provided the most competition to Apple’s iPhones.
Concluding Thoughts
I still maintain these monopoly efforts stifle competition and do nothing for consumers. It also reinforces the concept that ideas cannot to be improved upon, which of course is counterintuitive to how companies thrive. I am not advocating that companies have the means to pursue whatever avenues they want, but this keeps going too far. The Galaxy line of smartphones pushed the Android Market further, and the Galaxy S III excited consumers in ways Apple has done in the past. Apple should have news to celebrate next week with the upcoming release of the iPhone 5. This latest move makes me think the iPhone 5 is not as strong as Apple thinks.

No comments:

Post a Comment